Ninja Gaiden 4 - Brandon Josie

Client: Xbox Game Studios
Role: Art Director
Agency: Skylight Collective

Ninja Gaiden is, without a doubt, one of the most iconic franchises in all of video game history. For more than 30 years, Ryu Hayabusa has been bringing fast-paced, style-driven combat action to consoles across every generation. So, as you can imagine, Skylight Collective was thrilled to have an opportunity to partner with Xbox Game Studios, Team NINJA, and PlatinumGames to develop a brand identity and toolkit for the launch of Ninja Gaiden 4, the first new entry into the franchise in over 10 years!

As the Art Director on the project I oversaw and led production of all design and motion collateral including an evolution of the primary franchise logo, a hero cinemagraph that brought our key art to life, and a logo animation that was featured in the game's reveal trailer. This resulted in an engaging and consistent launch package for the game.

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